What's it like working with us? Whether you're an enterprise brand needing to move quickly or an upstart brand ready to scale, our typical project process looks like this:


Break Bread

Our initial intake. Our teams meet, we log your thoughts, hopes, and hypotheses on the challenge ahead. We mainline relevant files regarding your business. We grab a meal*. Not just because it’s nice, but because the work is better when there’s a sense of camaraderie and humanity.

*Drinks count.


Work The Lines

We design a custom approach to research. You’ll have a former reporter and trained brand strategist using investigative tools (quant and qual) to root out every usable insight and truth. This can be a short sprint or months-long delve, depending on your needs. This is our bread and butter—us at our most tenacious, rigorous, and creative.


Call The Minds


Get It Done

Certain projects may call for industry expert opinion, connections to media outlets, or access to artists and technicians. We have those contacts and make introductions as needed.


Our heads are down. We render our research into a real solution. The right cadence of your feedback is critical here. Together, we agree on the right balance of together and 'away' time, to deliver effective, polished work while keeping any surprises at bay.

Our final product will take whatever form(s) best suit your needs, be it a deck, report, video, prototype, or detailed plan.


Office Hours

Monday : 8am–6pm
Tuesday : 8am–6pm
Wednesday : 8am–6pm
Thursday : 8am–6pm
Friday : 10am–4pm



New York

The Woods

Email & Phone

(347) 495-0610


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